Vimeo (NASDAQ:VMEO – Get Free Report) and Tremor International (NASDAQ:TRMR – Get Free Report) are both small-cap business services companies, but which is the better business? We will compare the two businesses based on the strength of their valuation, risk, profitability, institutional ownership, earnings, dividends and analyst recommendations.
Insider and Institutional Ownership
85.0% of Vimeo shares are held by institutional investors. Comparatively, 7.9% of Tremor International shares are held by institutional investors. 7.9% of Vimeo shares are held by company insiders. Comparatively, 8.2% of Tremor International shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.
Analyst Ratings
This is a breakdown of recent ratings and recommmendations for Vimeo and Tremor International, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Vimeo | 0 | 1 | 0 | 0 | 2.00 |
| Tremor International | 0 | 1 | 4 | 0 | 2.80 |
Profitability
This table compares Vimeo and Tremor International’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Vimeo | 5.28% | 6.07% | 3.64% |
| Tremor International | -5.72% | 3.11% | 1.89% |
Volatility & Risk
Vimeo has a beta of 2.04, suggesting that its stock price is 104% more volatile than the S&P 500. Comparatively, Tremor International has a beta of 1.92, suggesting that its stock price is 92% more volatile than the S&P 500.
Earnings & Valuation
This table compares Vimeo and Tremor International’s revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Vimeo | $417.21 million | 1.41 | $22.03 million | $0.13 | 27.00 |
| Tremor International | $343.77 million | 1.20 | $22.74 million | ($0.14) | -40.64 |
Tremor International has lower revenue, but higher earnings than Vimeo. Tremor International is trading at a lower price-to-earnings ratio than Vimeo, indicating that it is currently the more affordable of the two stocks.
Summary
Vimeo beats Tremor International on 9 of the 14 factors compared between the two stocks.
About Vimeo
Vimeo, Inc., together with its subsidiaries, provides video software solutions worldwide. It provides the video tools through a software-as-a-service model, which enables its users to create, collaborate, and communicate with video on a single platform. The company also offers over-the-top OTT streaming and monetization services; AI-driven video creation and editing tools; and interactive and shoppable video tools. It serves large organizations, small businesses, creative professionals, marketers, and digital agencies. The company was founded in 2004 and is headquartered in New York, New York.
About Tremor International
Tremor International Ltd provides end-to-end software platform that enables advertisers to reach relevant audiences and publishers. The company's demand side platform (DSP) offers full-service and self-managed marketplace access to advertisers and agencies to execute their digital marketing campaigns in real time across various ad formats. Its sell supply side platform (SSP) provides access to data and a comprehensive product suite to drive inventory management and revenue optimization. The company also offers data management platform solution, which integrates DSP and SSP solutions enabling advertisers and publishers to use data from various sources in order to optimize results of their advertising campaigns. It serves ad buyers, advertisers, brands, agencies, and digital publishers in Israel, the United States, the Asia-Pacific, Europe, the Middle East, and Africa. The company was formerly known as Taptica International Ltd. and changed its name to Tremor International Ltd in September 2015. Tremor International Ltd was incorporated in 2007 and is headquartered in Tel Aviv-Yafo, Israel.
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